Digital Marketing Specialist

Posted 4 months ago

Digital Marketing Specialist

Experience: 1-5yrs

Work Location-Mohali

Job description

  • Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  •  Design, build and maintain our social media presence
  •  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies.
  • Provide thought leadership and perspective for adoption where appropriate
  • Excellent oral communication & written skills

Education

  • UG :Graduation Not Required, Any Graduate in Any Specialization
  • PG :Any Postgraduate in Any Specialization

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